Established as a broadcasting equipment manufacturer in 1951, GuoGuang Electric Company Ltd. (GGEC) is now one of China’s leading designers and producers of audio technology. The company makes a wide range of products, from professional speakers, audio production equipment, and teleconferencing solutions to home entertainment systems, headphones, and laptop speakers.
As well as producing traditional audio hardware, GGEC is one of the largest exporters of wireless Bluetooth speakers in the world, and provides Baidu—one of the world’s biggest internet companies—with speakers for its AI-powered voice assistant.